Privacy Policy

Last updated: December 07, 2025

This Privacy Policy explains how Appcellent Yazılım Hizmetleri Anonim Şirketi ("Appcellent", "we", "us", or "our") collects, uses, and protects your information when you use our website (appcellent.co) and our mobile applications (collectively, the "Service"). By strictly adhering to the Personal Data Protection Law No. 6698 and other relevant regulations, we are committed to safeguarding your privacy.

By using our Service, you agree to the collection and use of information in accordance with this policy. If you do not agree with these terms, please discontinue use of the Service immediately.

1. Information We Collect

We collect various types of information to provide and improve our Service to you. This includes:

A. Information You Provide

Registration Information: When you register for our Service, we may collect personal details such as your name, email address, city, gender, and profile information.

User Content: Any photos, videos, text messages, or other content you create, upload, or share through the Service. Please be aware that if you voluntarily disclose personal information in public areas of the Service, that information can be viewed and used by others.

Contact List: With your explicit consent, we may access your device's address book to help you connect with friends on the Service. We only access the specific contact fields (names, numbers, emails) needed for this purpose.

B. Automatically Collected Information

Usage Data: We collect information about how you interact with our Service, including crash logs, diagnostic data, session duration, and feature usage.

Device Information: We may collect data about your mobile device, including the device model, operating system version, unique device identifiers, and network information.

C. Facial Data & AI Features

For applications offering AI-powered photo editing or analysis, we may process facial data. This data is primarily processed locally on your device. If server-side processing is required, your facial data is used solely for the purpose of generating the requested output and is permanently purged from our servers shortly after processing (typically within 30 days). We do not use this data for user identification outside the context of the app's features, nor do we sell it to third parties.

2. How We Use Your Information

We use the collected data for the following purposes:

• To provide, operate, and maintain our Service;
• To verify your identity and manage your account;
• To improve our AI models and algorithms (using anonymized data only);
• To detect, prevent, and address technical issues or fraudulent activity;
• To communicate with you regarding updates, security alerts, and support messages;
• To fulfill legal obligations and enforce our Terms of Service.

3. Data Sharing and Disclosure

We respect your trust and do not sell your personal information. We may share your data only in the following circumstances:

• Service Providers: We employ third-party companies (e.g., cloud hosting, analytics, email delivery) to facilitate our Service. These third parties have access to your data only to perform specific tasks on our behalf and are obligated not to disclose or use it for any other purpose.
• Legal Requirements: We may disclose your data if required to do so by law or in response to valid requests by public authorities.
• Business Transfers: In connection with any merger, sale of company assets, or acquisition, your data may be transferred as a business asset.

4. Data Retention and Security

We retain your personal data only as long as necessary to fulfill the purposes set out in this policy. You can request the deletion of your account and associated data at any time.

We implement industry-standard security measures to protect your information. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

5. Children's Privacy

Our Service is not directed to individuals under the age of 13. We do not knowingly collect personal data from children under 13. If we become aware that we have collected such data without parental consent, we will take steps to remove that information from our servers.

6. Your Rights

Under the GDPR and KVKK (Law No. 6698), you have the right to:

• Access: Request copies of your personal data held by us.
• Rectification: Request correction of inaccurate or incomplete data.
• Erasure: Request the deletion of your personal data ("Right to be forgotten").
• Restriction: Request that we restrict the processing of your data.
• Portability: Request to transfer your data to another organization.
• Objection: Object to our processing of your personal data.
• Withdraw Consent: Withdraw your consent at any time where we relied on your consent to process your information.

7. Changes to This Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. You are advised to review this Privacy Policy periodically for any changes.

8. Contact Us

If you have any questions about this Privacy Policy or wish to exercise your rights, please contact us: